Job Description:
Key Account Manager (Sales & Marketing) - Biologic drugs
Location: Central
Primary Objectives:
1) To ensure consistent sales growth and achievement of sales goals and targets in assigned territories / key accounts by identifying business opportunities, expanding customer base and project implementation while maintaining existing business.
2) To develop and establish a strategic partnership with key stakeholders so as to further expand and penetrate the range of products into the assigned key accounts with agreed sales strategies and tactics.
Responsibilities:
Possess good knowledge of the industry, products, business environment and best practices in a professional manner that aligns with company image.
Understand and execute hospital account / network management (such as Formulary Listings, Purchasing/Dispensing
Pharmacists, Head of Departments, Tenders) and territorial account management through sales report analysis and market intelligence such as
Facilitate and identify individuals in the buying decision (Advocates, Endorsers, Gatekeepers).
Build and maintain close business relationships with hospital stakeholders and specialists
Develop a clear, actionable and measurable key accounts sales plans / tactics including monthly / quarterly forecast accuracy and ensure implementation of sales tactics within allocated operational budget.
Grow key accounts compared to previous year with agreed % either in sales units or value.
Grow key accounts faster than the competitors with set objectives based on DDD or IMS data.
Maintain long term customer relationship and thinks ahead of ways to develop superior competitive strategies to support growth and productivity priorities.
Ability to establish assigned programs to ensure the maximum effectiveness of the organization’s efforts in achieving strategic goals. Develop solutions to problems within budgetary constraints.
Identify and develop new business opportunities with existing and potential key accounts.
Conduct market intelligence, monitor competitors’ strategies, provide analysis and to formulate retaliatory strategy and tactics target
Effectively use tools and resources (SFE/SFA) to enhance business reach to key customers to ensure success.
Ensure compliance with relevant Acts, legal demands, ethical standards and Corporate Business and Safety procedures.
Other responsibilities include specific projects (as stated below), pricing discussion, contract extensions/amendments, forecasting, periodic business unit review meetings, and other customer service related issues.
As this position is a 60% Sales and 40% Marketing role, the candidate will have to work on marketing plans together with the Business Unit Manager, develop and implement marketing strategies in the therapeutic areas assigned.
Requirements:
Degree preferably in Science or Business.
A minimum 3 years of strong sales track record as a Hospital Representative in healthcare industry (preferably with experience of handling specialty care products) as well as a proven track record of successful program development and implementation.
Must be proficient in verbal and written communication.
Mature, confident, analytical, result oriented and self motivated.
Must be driven, a team player and possess strong interpersonal and negotiation skills.
Experience in a medical environment, sound judgment, a strong work ethic and the ability to manage and motivate cross functionally is highly desired.
To apply, please email your CV to sskg@scientecsearch.com.
